Originally from Sweden, Michelle developed a deep passion and curiosity for the sea, cruising around the Swedish archipelago with her father’s boat.
In 2016, at the age of 19, she made the decision to settle down in Monaco and pursue her studies at the International University of Monaco specializing in luxury, marketing, sales, services, and yachting. Michelle also enrolled in the Maritime Training Academy to further her knowledge and love for yachts. During this time, she became an active member of the yachting community.
Prior to joining Bluewater, Michelle gained valuable experience working in the sales industry in Monaco. Collaborating with her partner, she established a service company catering to yachts, banks, and family offices serving ultra-high-net-worth individuals. This experience allowed her to offer personalized services and gain insights into the preferences of luxury clientele.
Michelle’s dynamic and energetic nature ensures that no detail is overlooked as she now applies her expertise to curate exceptional experiences for Bluewater’s esteemed clients.